Cumulus Broadcasting Work Values

Daily Duties at Cumulus Broadcasting:

• Prospected and developed new business, and sold radio marketing solutions to both existing and prospective radio station clients ; Identified and developed new business opportunities for upsell within those accounts • Possessed a deep understanding of the clients’ business and business category(ies) • Identifying and relationship-building with local business owners and key decision-makers, as well as agency media buyers and planners • Increased rate and share year over year, despite ratings fluctuations; Consistently identified opportunities to leveraged existing marketing tools and sources for clients • Wrote, updated impactful radio campaigns, including conception, and execution of promotions • Inter-departmental management of all aspects of account service including, sales, copy-writing, production/traffic coordination, invoice reconciliations and collections • Prepared and presented all marketing pitches and presentations, as well as other complex information both orally and in writing to clients, as well as inter-departmental teams • Prepared and presented sales meetings to entire sales force, as well as prepared PowerPoint presentations on a wealth of relevant topics, for sales staff use as templates. Encouraged and motivated all members of the team including new hires and Junior level sellers to help grow their skill set thus increasing cluster profitability • Responsible for 75% of the cluster’s Regional accounts ; Singly responsible for 25-30% of cluster revenue • • Promoted to market KAM by local and corporate-level management, to manage a Regional account list responsible for 80% of cluster revenue. KAMs represented less than 5% of the company’s national sales force • Generated reports and forecasts directly to corporate-level management

What they like about Cumulus Broadcasting:

The social vibrance of a hiring firm is very important to you. Your ability to make and maintain friendships there is a critical part of your decision. You would likely be dissatisfied with a workplace that is quiet, cold, or otherwise not particularly social. When you investigate a new hiring company, ask recruiters, managers, and potential co-workers about the social life and opportunities there. This is especially important when you are relocating; moving dramatically alters your social sphere both inside and outside the workplace.

Tags

media, communications, sales, project manager, broadcast, buyer, advertising, marketing

Skills

P&L responsibilities, Presentation, Ecommerce Strategy and digital marketing channels optimization - SEO, SEM, email, affiliates - for high-profile accounts., Technology Solutions, Software Implementation, Requirements Analysis & Specification, Leadership , •Experience in project/promotion/event coordination, including a wealth of experience in B2B and B2C relations, •Ability to manage multiple tasks at once, and maintain a sense of urgency with all projects , •Functional knowledge of business principles, and a tremendous level of personal creativity. Regarding innovation and creative-thought, expect “grey” area. With regard to rules and guidelines, there is NO grey area. , •Problem-solver, from the simple to complex, with a keen sense of organization, and wicked sense of humor , •Ability to work alone, and just as effectively in a super-structured, or hyper-chaotic group setting, •Top-notch interpersonal skills, •Exceptional communication/presentation skills, both oral, and in writing, •Self-starter, able to work under tight deadlines, and produce with minimal direction, •Client-focused, loyal company team-member, with an intense focus on detail

These are some of the questions we asked our climbers about their experiences with Cumulus Broadcasting: