Tracor Aerospace Electronic Systems, Inc. Work Values

Daily Duties at Tracor Aerospace Electronic Systems, Inc.:

At Tracor I was responsible for the internal and external communications of the company. The internal communications (distributed to a staff of more than 750 people) included writing, designing, and editing the company newsletter, information bulletins (providing employees with information that impacted their day to day routines such as when paychecks would be distributed, where to park when certain areas on the campus were being repaved, the dates for vacation shutdowns, etc.) To create this communication I would meet with the individual requesting the communication and create a first draft. I established a review team and would provide these individuals with a draft of the information requesting their input and approval. Once I recieved comments and/or corrections I would provide a second draft and send that information through the approval cycle until no one had any additional and everyone signed off on the information. I would then distribute the information appropropriately. I also was responsible for the company's external communications. These included annual reports, brochures, standard product catalogs, data sheets, and press releases. For many of the marketing collateral pieces I worked with internal employees in our technical publication support group. We had an in-house print shop, graphic artists, and photographers. On the more significant marketing pieces I would work with an outside ad agency. In this role I was the program manager responsible to get each piece created under budget and on schedule working with members of the marketing staff and the agency. Since our company worked on programs dealing with the Department of Defense and national security issues this information had to be carefully handled. I created a "review team" of company individuals whose approval I needed prior dissemination. If the material related in any way to a classified program the material must be reviewed by its customer prior to its release. Many times this is the Public Affairs office of the specific branch of the military. After the internal approval cycle this was another approval cycle and this usually took much more time than an internal review. This review could be used for press releases, brochures, catalogs, and product data sheets. Once approved I would then manage the printing processes. In the case of the annual report I would work with our accounting firm, the treasurer, and members of the C-suite. I would arrange for any additional phorography required and act as the proof reader of the text portion of the report. I would also with with our legal department on the distribution and mailing of the report and associated financial materials such as the proxy statements. I also wrote the script and secured images for the employee orientation presentation. With press releases, we would write releases for contract awards of more than $1 million. I would recieve notice that we won a contract or we were awarded a follow on contract. I would contact the program manager and gather all of the significant information. I would create a first draft and circulate the information to the appropraite individuals. I would also create a quote from our CEO and president as to significane of the award and what this award means for the company. Once approved if the contract required additional approval I work submit it to the specific contract administrator for customer's approival. Once approved I would distribute the information via the PR Wireservice. I was also the liason between the company and member of the news media. I would handle any calls from the press. I was also responsible to run our in-house ad agency. Working with an outside ad agency (of which I selected through a competitive bid process) we created at least eight ads per year. I acted in this capacity as program manager, manageing the creation and approval processes. If we needed to secure aditional photographic images I worked with the grahic designers and managers of the people working in our facilty and scheduled the photo shoot. I acted as the proofreader of all text, grahics, and trademarks. All ads had to be approved internally prior to their release. I was also responsible for our company's tradeshow activities. I selected an exhibit supplier through the competitive bid process. The company participated in more than 20 shows a year. The majority of the shows required the use of a pop-up display but, five shows were larger and required the use of our custom exhibit which cost more than $25,000 to build. For the smaller shows I selected and purchased the pop-up display. The graphics were interchangable and rather inexpensive to create. I managed the shippment of the display along with all of the assocaited marketing materials to be delivered to show site. For every show I was responsible to secure the space, rent all necessary items... carpeting, phone, electric, vacuuming, etc. I was also responsible to manage the shipping requirements to and from the venue. Additionally, I oversaw the renovation of the display which cost $10,000. I was also responsible for the creation and production of the graphics. I worked with the exhibit supplier and members of our marketing staff to create the message and the visual. I would review the information and approve the creation of each panel once approved each graphic panel would be created. Prior to each show I would travel to the warehouse where the exhibit was stored, load the marketing materials, prodcuts to be demonstrated, and all of the food for the company's hospitality suite. I would then travel to the show venue and meet up with the display for the installtion, the show, the dismantle, and the shipment home. I also managed the company's special events such as the Quarter Century Club Dinner Dance. We held this event at the William Penn Inn. Every employees with 25 years of serive and their guest were invited each year. I secured the venue, selected the menu, created and distibuted invitiations, coordinated with HR for the servicce awards, hired a band/dj, and secured flowers and boutenirers. Each year the newly inducted members were introduced and I made sure the event was special for them by creating photo walls and stories of their first day on the job or a memboral day at the office. The event was loved by eveyone and acted as a reunion of sorts. Employees looked forwad to becoming a mber of theis club. I also created the annual take our kids to work day. And, I did not let the kids just sit at mom or dad's workstation. The kids had to sign in, wear badges, attend an orientation, take a tour, and go to breakout groups where professional would talk about what a day in the life of a ______ would be like. (lawyer, facility nurse, company president, security officer, librarian, secretary, mailroom manager.) We also had a video conference scheuled for the kids participating at our parent company located in Austine, TX. The most interesting fact... schools in PA don't have air conditioning! All of the parent and thekiods had a great time and I receive so many emails thanking me for arrangeing such a great event.

What they like about Tracor Aerospace Electronic Systems, Inc.:

A hiring company that offers alternative approaches to pay, performance bonuses, and/or equity in the firm is very attractive to you. You're generally less interested in working for an organization offering only traditional, salary-based compensation, one with limited opportunity to acquire equity in the firm, or one that does not actively promote skill development. In addition, you are more likely to choose a company that offers a variety of internal career options, with defined career paths. You view the learning of new skills and development of your expertise as key to your career advancement. These aspects of an organization may become even more important to you as you progress in your field, and are especially critical if you change career or occupation.

Tags

public relations, Corporate Communications, Marketing Communications, Video Production, Microsoft Office, Advertising Management, Tradeshow Management, Special Event Management, Public Relations Research, Subcontractor Selection, Strategic Communications, Media Relations, Internal Communications, External Communications, Website Develpoment, Strategic PR Plans, Collateral Material Creation, Press Releases, Brochures, Newspaper Articles, Marketing, Graphic Displays, Communications, Business Development, Exhibitor Equipment, PR Writing, Economic Development, Leadership, Marketing Analysis, Expense Control, Needs Assessment, Social Media

Skills

Presentation, Ecommerce Strategy and digital marketing channels optimization - SEO, SEM, email, affiliates - for high-profile accounts., Technology Solutions, Software Implementation, Requirements Analysis & Specification

These are some of the questions we asked our climbers about their experiences with Tracor Aerospace Electronic Systems, Inc.: