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Life Way Christian Resources Work Values

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Daily Duties at Life Way Christian Resources :

Spearheaded programs to evaluate and optimize marketing and promotions efforts – led 5-member analyst team through 100+ cross-functional research initiatives and 200 multi-channel campaigns per year. Planned annual research initiatives, proposed budget, allocated resources, controlled cost, and managed projects. Identified needs and closed knowledge gaps. Identified global trends impacting target markets and shared actionable insights with stakeholders. Partnered with marketing team to help drive customer centricity through insights and segmentation. Acquired syndicated data and conducted targeted research. Created research standards and processes for consistency in analysis and reporting. Identified appropriate tools and techniques, and executed projects required to drive marketing strategic objectives. Optimized marketing with predictive modeling. Created and maintained Customer Advisory Panel and competitive intelligence tracking system. Evaluated, selected, contracted and managed research vendors


What they like about Life Way Christian Resources :

Working for a company with an emphasis on social values and helping society is a clear and important priority for you - a critical factor in who you choose to work for. In contrast to other factors, you place an organization's reputation for fairness and concern for the community above most other aspects of the company. As you search for a new job opportunity, it is usually possible to find out if the company is involved in the community and/or if it is addressing problems and issues in society. Pay special attention to non-profit organizations and those specifically involved in social action. Moreover, speaking with current and former employees should enlighten you to perceptions of the fairness of the company's leaders and the treatment of employees.



Skills

Ecommerce Strategy and digital marketing channels optimization - SEO, SEM, email, affiliates - for high-profile accounts., Requirements Analysis & Specification, Leadership , Global Market Research, Consumer Insights , Market Intelligence , Competitive Analysis , SWOT, Custom Research, Syndicated Research, Strategic Marketing & Planning , Marketing Analytics , Web Analytics , Ethnography, Customer Experience , Voice of Customer , Net Promter Score (NPS), Customer Segmentation , Consumer Panel, B2B & B2C Marketing, Market Share, Primary research, Secondary research, Consumer data, Concept & Prototype Testing , Qualitative and quantitative research, KPI Dashboards, Data Mining, Data Modeling , Predictive Modeling , Project Management , Personnel Management , Budget Management , Process, Method & Protocol Development , Vendor Management & contract negotiation

Information about Life Way Christian Resources


Company Rank: 4.0 out of 5

Average length of employment : 5 years

Average salary of employees: $127,000

These are some of the questions we asked our climbers about their experiences with Life Way Christian Resources :

05|
Were your performance expectations clearly communicated?

5.0

Were you recognized for meeting or exceeding expectations?

5.0

Did you feel like your personal contribution was important?

5.0

Was your career path clearly outlined and discussed?

2.0


03|
I would recommend this as a place of employment.
3.0
I believe in the purpose of this organization.
3.0
I would work for this organization again.
2.0
I feel employees are fairly compensated.
2.0


Climbers who worked at Life Way Christian Resources had these interests:

Books
The Intention Economy: When Customers Take Charge Published: 5/1/12 by Doc Searls.While marketers look for more ways to get personal with customers, including new tricks with “big data,” customers are about to get personal in their own way, with their own tools; becoming more independent & powerful.
Magazines
National Geographic A magazine that has a wealth of carefully researched information about the earth, the universe, history, archaeology, countries, people cultures, agriculture, science, technology, environment, animals, etc.
Websites
Shaping Tomorrow

http://www.shapingtomorrow.com/

A research and analysis service that helps us better 'anticipate the future', and recognize the opportunities and trends that will impact our lives, communities, environments and businesses.
BBC News

http://www.bbc.com/news/

Comprehensive international coverage of breaking news, features, analysis and debate plus audio and video content
Forbes

http://www.forbes.com/

A leading and trusted source for business news, company profiles, market analysis, financial information and interesting interviews with business leaders.
trend watching.com

http://trendwatching.com/

A global source for consumer trends, ideas,insights and market intelligence that is extremely helpful for product ideation, marketing and business planning.


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