Golf Channel Work Values

Daily Duties at Golf Channel:

Oversee all the creative execution and production of on-air television promotional spots, consumer marketing and branding campaigns for Golf Channel. Including Masters Week promotion, weekly PGA Tour events, and the promotion of original programming, Feherty, Big Break, and Golf Channel original documentaries. Collaborate with NBC sports group to produce on-air promotional campaigns for The Players Championship, US Open and Florida Swing PGA Tour events. Also, manage on-air planning staff utilizing Nielson ratings data, and demographic information from research to strategically place on-air promotional spots. Budget for yearly production, departmental needs and manage a staff of seven producers, two planners and a commercial production unit.

What they like about Golf Channel:

Working in an organization that is technologically advanced, creative, and innovative is critical in your assessment of hiring companies. Less important to you are stability of the organization, the length of time an organization has been in business, and the business' plans for the future. You prefer a fast-moving company that will take risks to achieve its goals and objectives. The length of time the company has been in business is irrelevant. Maintaining status quo is unnecessary. You thrive on change, uncertainty and the upside of potential business risks, especially those associated with innovation. Stability for the long haul is not nearly as important as is working in an atmosphere that is charged with a sense of urgency and constant change.

Tags

management, promotions, creative, entertainment, News, sports, media, web, Television

Skills

Presentation, Ecommerce Strategy and digital marketing channels optimization - SEO, SEM, email, affiliates - for high-profile accounts., Software Implementation, Requirements Analysis & Specification, Leadership , Specialize in developing promo predator workflow for high quality high output television promoiton departments., Mentor and train junior staff producers to become leaders in competitive production environments., Deep planning for priority projects, developing plans for budget, staffing and quality expectations., Strong communication skills and an ability to understand problems. Developing internal and external vendor relationships to overcome day to day creative demands, to distribution of media content., On-air log management, working with executive and planning staff to effectively market television show content. Utilizing Neilson ratings, demographic information, and GripIt software for research and analysis.

These are some of the questions we asked our climbers about their experiences with Golf Channel: