Thomson Reuters Work Values

Daily Duties at Thomson Reuters:

Manage all direct marketing efforts including catalogue circulation. Drive customer acquisition campaigns through direct marketing, Pay per click marketin programs and media placements. Oversee all aspaects of the ecommerce business including buisness planning, content strategy and development, promoational campaigns, product merchandising, website design, web analytics and web technologies. Optimize onsite customer experience and conversion through enhanced content, navigation, site search, site tools, mulit-channel integration, promotion, usability studies and site development strategy. Lead strategy to expand product reach to alternative channels including Amazon and affiliate network programs. Develop and implement end-to-end product marketing programs to launch new print product lines including direct marketing, sales channel launch, media plans, tradeshow presence and social media.

What they like about Thomson Reuters:

Working for a company with an emphasis on social values and helping society is a clear and important priority for you - a critical factor in who you choose to work for. In contrast to other factors, you place an organization's reputation for fairness and concern for the community above most other aspects of the company. As you search for a new job opportunity, it is usually possible to find out if the company is involved in the community and/or if it is addressing problems and issues in society. Pay special attention to non-profit organizations and those specifically involved in social action. Moreover, speaking with current and former employees should enlighten you to perceptions of the fairness of the company's leaders and the treatment of employees.

Tags

ecommerce, email marketing, Pricing Strategy, Direct Marketing, Marketing Leadership, Product Marketing, Merchandising, online promotion strategy

Skills

Software Implementation, Establish strategic pricing frameworks for existing and new product lines., Establish marketing touchpoint strategy using a series of marketing channels including email, direct mail, telesales, social and mobile marketing

These are some of the questions we asked our climbers about their experiences with Thomson Reuters: