Primedia, Inc. Work Values

Daily Duties at Primedia, Inc.:

Managed all aspects of the consumer sampling and coop programs including sales, marketing and operations for the American Baby Group’s family of media properties as well as the RFI and RFP process.

What they like about Primedia, Inc.:

Working for a company with an emphasis on social values and helping society is a clear and important priority for you - a critical factor in who you choose to work for. In contrast to other factors, you place an organization's reputation for fairness and concern for the community above most other aspects of the company. As you search for a new job opportunity, it is usually possible to find out if the company is involved in the community and/or if it is addressing problems and issues in society. Pay special attention to non-profit organizations and those specifically involved in social action. Moreover, speaking with current and former employees should enlighten you to perceptions of the fairness of the company's leaders and the treatment of employees.

Tags

consumer marketing, strong negotiating skills, team leadership, publishing, revenue growth, new business development, sales, strategic conception and execution of media campaigns, direct marketing, client experience, agency experience, media buying, media planning, account management, account development, member acquisition, fundraising, trade shows, partnership marketing, loyalty programs, vendor management, telemarketing, call centers, create sales and marketing tools

Skills

Presentation, Ecommerce Strategy and digital marketing channels optimization - SEO, SEM, email, affiliates - for high-profile accounts., Software Implementation, Requirements Analysis & Specification, Leadership , Media professional, Account development/management, Business development/sales, Consumer marketing, Revenue growth, Member acquisition, Media planning/buying, Financial management, Team leadership, Publishing, Client/agency experience

These are some of the questions we asked our climbers about their experiences with Primedia, Inc.: