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Silicon Database, Work Values
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Daily Duties at Silicon Database, :
Directed the establishment and growth of a $3M annual revenue marketing and customer loyalty consultancy that developed and implemented cutting edge marketing and customer relationship management (CRM) programs for Fortune 1000 companies. Clients were primarily financial services (Advanta, Prudential), consumer package goods( Avon, Eckerd Drugs), and telecommunications (Comcast, GTE) firms. • Developed and managed an integrated marketing campaign for a consumer products company, including TV, mail, and print that reduced marketing acquisition costs by 24% • Developed a complete financial model and business plan for a community bank used as the basis for COC application. Developed market analysis and prepared risk models and merchant services operating plan. • Developed a program of integrated marketing/CRM solutions that included attrition and profitability modeling, next logical product forecasting, targeted communications, and customer loyalty management across a full spectrum of financial service products. • Managed the development and implementation of a direct response program that achieved a 15% response rate and generated $110 million in first month sales. • Prepared and conducted extensive market research/analysis programs and developed strategic management options that allowed a manufacturer to withdraw a product launch with potential significant losses.
What they like about Silicon Database, :
You give high priority to hiring firms with prestige. Market reputation and prestige of a firm may be determined through on-line research, and conversations with individuals working in your target industry. Note that firms "in the public eye" receive a great deal more critical publicity and attention than those operating with more anonymity. So as you assess your employment opportunities, be sure to seek out the positive aspects of the firm's reputation in addition to noting negative publicity the company may have received.
Tags
Direct Marketing, Branding, Research, Product Development, CRM, BPM
Information about Silicon Database,
Company Rank: Not Available
Average length of employment : 6 years
Average salary of employees: $127,500
These are some of the questions we asked our climbers about their experiences with Silicon Database, :
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| Were your performance expectations clearly communicated? | 0.0 |
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| Were you recognized for meeting or exceeding expectations? | 0.0 |
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| Did you feel like your personal contribution was important? | 0.0 |
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| Was your career path clearly outlined and discussed? | 0.0 |
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| I would recommend this as a place of employment. | 0.0 | |
| I believe in the purpose of this organization. | 0.0 | |
| I would work for this organization again. | 0.0 | |
| I feel employees are fairly compensated. | 0.0 |
