Img Interactive Media Work Values

Daily Duties at Img Interactive Media:

Instrumental in building & and expanding IMG’s business in the digital sports marketing arena.  Founding member of IMG’s interactive media & technology arm.  Negotiated interactive rights agreements for IMG client properties (e.g., Scotland’s Royal & Ancient and The Open Championship) generating hundreds of thousands of dollars in rights fees.  Integrated digital media applications (web, mobile, video, scoring) as a value-added component of traditional sponsorships, thus creating a significant new multi-million dollar revenue stream.  Established first interactive media production operation and spearheaded a $1M media project in partnership with Samsung for the Nobel Foundation.  Identified high-potential interactive start-ups and crafted consulting services program in exchange for equity plus cash for licensed properties (e.g., SportsLine).  Developed cutting edge technology partnerships with blue-chip companies for premier events by trading branding/promo rights & benefits for technology solutions. (E.g., HP, pre-Akamai start-up.)

What they like about Img Interactive Media:

You give high priority to hiring firms with prestige. Market reputation and prestige of a firm may be determined through on-line research, and conversations with individuals working in your target industry. Note that firms "in the public eye" receive a great deal more critical publicity and attention than those operating with more anonymity. So as you assess your employment opportunities, be sure to seek out the positive aspects of the firm's reputation in addition to noting negative publicity the company may have received.

Tags

business development, client relations, consulting, digital strategy, Online marketing, consultative sales, social media, Search, inbound marketing, Integrated Marketing, partnerships

Skills

Technology Solutions, Software Implementation, Requirements Analysis & Specification, Inbound/Social Media/Search Marketing, Digital Strategy, Client Relations, Integrated Marketing, Consultative Selling, Digital Content Strategy , Brand Strategy, Positioning , Multi-channel marketing, Mobile, Broadband, Web, Branded Content/Sponsorship, Business Development and Partnerships

These are some of the questions we asked our climbers about their experiences with Img Interactive Media: