Carlson Marketing Work Values

Daily Duties at Carlson Marketing:

Managed marketing and dealer training programs developed for Ford Motor Company. Identified needs and developed overall budgets, capital expenditure requirements relating to each project. • Managed the design, development and process documentation, of Web Based Training courses for Ford and Lincoln Mercury dealership personnel. • Led internal IT Department and clients through project milestone meetings to ensure projects remained within scope and were delivered on time. • Managed the content input for the national Ford Dealer Automated Testing System (ATS). • Created project reporting and change management documentation to deliver on time and target results.

What they like about Carlson Marketing:

Working in an organization that is technologically advanced, creative, and innovative is critical in your assessment of hiring companies. Less important to you are stability of the organization, the length of time an organization has been in business, and the business' plans for the future. You prefer a fast-moving company that will take risks to achieve its goals and objectives. The length of time the company has been in business is irrelevant. Maintaining status quo is unnecessary. You thrive on change, uncertainty and the upside of potential business risks, especially those associated with innovation. Stability for the long haul is not nearly as important as is working in an atmosphere that is charged with a sense of urgency and constant change.

Tags

Account Management , Business Development , Automotive, Project Management, Marketing/Sales Strategy, Market Research/ Trend Analysis

Skills

Business/ Revenue Growth, Marketing/Sales Strategy, Developing Client Relationships, Brand Development, Market Research/ Trend Analysis, Interactive Marketing

These are some of the questions we asked our climbers about their experiences with Carlson Marketing: