Independent Marketing Communications Contractor Work Values

Daily Duties at Independent Marketing Communications Contractor:

BayTSP (Online Content Protection) • Managed the creation and execution of new logo and collateral material Speed News (Leading Aviation Newsletter) • Managed the updated of corporate marketing materials, price list and Web pages. Created corporate branding guidelines Teros (Network Application Security) • Managed online seminar planning, promotion and evaluation. Developed copy for e-mail invitation campaign and online seminar outline/script. Selected and contracted industry experts in seminar topics • Managed the creation and execution of national e-mail campaigns targeting CXO, IT Managers, and Security Architects. Negotiated media plans. Developed copy for e-mail and landing pages • Developed and executed bi-monthly newsletter to existing opt-in prospect list • Created a comprehensive registration/lead maturation system • Managed online advertising and white paper promotion program Array Networks (Networking) • National and international direct marketing campaign where I managed the creation of the entire program internally. Saved the company over $100K. Wrote and managed e-mail campaigns to VAR, IS/IT, and C-level targets, created multiple code-tracked landing sites, e-mail newsletter for lead maturation, capture database and reporting functions. Tracked over 15 successful programs a month • Managed and executed online seminars. Promotion, logistics and evaluation • Managed the creation and execution of new company branding. Name, collateral materials, VAR package, password protected reseller website, sales tools and corporate website • Created and managed content for ArrayNetworks.net website • Developed and implemented multiple sales tools from product comparisons to leasing program • Managed trade shows. Researched and purchased new booth. Created graphics and presentations

What they like about Independent Marketing Communications Contractor:

You highly value a work environment built on a formal structure, rules, and regulations. You do not enjoy the unpredictability of shifting priorities and deadlines that upset your routine. You require and enjoy direction, input and accountability as part of your work environment. You have a strong need to participate in making key decisions and feel left out if your superiors or co-workers do not seek your input when making decisions. You thrive on providing good customer service to both internal or external customers, and doing so makes you feel good.

Tags

Channel Marketing, Collateral Materials, Copywriting/editing, Demand Generation, Partner Marketing, Online Marketing, branding, messaging, budgeting, product launch, collateral, direct marketing, online seminars, advertising, market research, trade shows, product packaging, point-of-purchase, merchandising, public relations, multimedia, Internet programs, strategy, multitasking, Art direction, tradeshow management

Skills

Technology Solutions, Sales Support, Software Implementation, Requirements Analysis & Specification, Management of multiple projects, Ability to come up to speed quickly on new technology

These are some of the questions we asked our climbers about their experiences with Independent Marketing Communications Contractor: