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Sony Music Entertainment Work Values
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Daily Duties at Sony Music Entertainment:
• Created and maintained P&L budgets and project projection forecasts • Cultivated corporate partnerships for campaigns to offset budgetary cost • •Managed a record label’s marketing operations by overseeing the artist development, marketing, creative services, video production and publicity staffs • Directed a staff of 16 employees • Managed multi-million dollar budgets • Obtained sponsorship monies for advertising and promotional campaigns • Created advertising and sales packages for sponsorship opportunities • Managed a positive working relationship with artist management and/or clientele • •Created and coordinated extensive marketing strategies with the urban and pop promotions, retail, publicity, video, sales, international, new technology departments and with the departments within the distribution company • Coordinated promotional tours for artists • Developed artist overall image campaigns with management, photographers and stylists • Developed national marketing campaigns for urban roster with corporate marketing partners (McDonald’s, BET, MTV, The Source, XXL and Vibe Magazines) • Developed artist album packaging, samplers and promotional items • Organized soundtrack strategies with record label and film company’s promotional, advertising, media and marketing departments • Organized and produced audio and visual materials for national and international conventions • Developed radio, print and television advertising campaigns for projects
What they like about Sony Music Entertainment:
Organizations with strong, centralized leadership are particularly attractive to you. You require a work environment with leadership that aggressively seeks to expand and grow the business and does so in a visible and decisive manner. In general you prefer to work in an environment in which there is a strong link between leadership, its actions, and a strong set of company-wide values.
Tags
Account Director, Group Account Director, VP of Marketing, Account Supervisor, Management Supervisor
Information about Sony Music Entertainment
Company Rank: Not Available
Average length of employment : 1 year
Average salary of employees: $110,000
These are some of the questions we asked our climbers about their experiences with Sony Music Entertainment:
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| Were your performance expectations clearly communicated? | 0.0 |
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| Were you recognized for meeting or exceeding expectations? | 0.0 |
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| Did you feel like your personal contribution was important? | 0.0 |
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| Was your career path clearly outlined and discussed? | 0.0 |
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| I would recommend this as a place of employment. | 0.0 | |
| I believe in the purpose of this organization. | 0.0 | |
| I would work for this organization again. | 0.0 | |
| I feel employees are fairly compensated. | 0.0 |
