Sony Music Entertainment Work Values

Daily Duties at Sony Music Entertainment:

• Created and maintained P&L budgets and project projection forecasts • Cultivated corporate partnerships for campaigns to offset budgetary cost • •Managed a record label’s marketing operations by overseeing the artist development, marketing, creative services, video production and publicity staffs • Directed a staff of 16 employees • Managed multi-million dollar budgets • Obtained sponsorship monies for advertising and promotional campaigns • Created advertising and sales packages for sponsorship opportunities • Managed a positive working relationship with artist management and/or clientele • •Created and coordinated extensive marketing strategies with the urban and pop promotions, retail, publicity, video, sales, international, new technology departments and with the departments within the distribution company • Coordinated promotional tours for artists • Developed artist overall image campaigns with management, photographers and stylists • Developed national marketing campaigns for urban roster with corporate marketing partners (McDonald’s, BET, MTV, The Source, XXL and Vibe Magazines) • Developed artist album packaging, samplers and promotional items • Organized soundtrack strategies with record label and film company’s promotional, advertising, media and marketing departments • Organized and produced audio and visual materials for national and international conventions • Developed radio, print and television advertising campaigns for projects

What they like about Sony Music Entertainment:

A hiring company that offers alternative approaches to pay, performance bonuses, and/or equity in the firm is very attractive to you. You're generally less interested in working for an organization offering only traditional, salary-based compensation, one with limited opportunity to acquire equity in the firm, or one that does not actively promote skill development. In addition, you are more likely to choose a company that offers a variety of internal career options, with defined career paths. You view the learning of new skills and development of your expertise as key to your career advancement. These aspects of an organization may become even more important to you as you progress in your field, and are especially critical if you change career or occupation.

Tags

Account Director, Group Account Director, VP of Marketing, Account Supervisor, Management Supervisor

Skills

Proficent in Microsoft Office, Word, Excel, PowerPoint and Access, Astute Negoitator and Deal Closer, Tenacious Business Development Executive, Stellar Team Building Management Style

These are some of the questions we asked our climbers about their experiences with Sony Music Entertainment: