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Adelphia/Tci/United Artists Cable Work Values
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Daily Duties at Adelphia/Tci/United Artists Cable:
Planned and executed the day-one go-to-market launch and marketing of five product lines in this #2 market: Digital Cable, Paging, Long Distance Telephone, Broadband and Pay Per View/VOD. Supervised the respective product specialist direct reports in each category with P&L responsibility. • Managed all customer acquisition and premium channel sales and marketing duties for TCI southern California and Arizona properties. Created annual budgets and marketing campaigns using direct mail, FSIs, newspaper ads, telemarketing, radio, outdoor, web banners, retail tie-ins and media buys. • Managed the L.A. Times’ TV Guide relationship and trafficked all cross channel spots for the region. • Assisted the Ad Sales Group by creating added -value marketing offers and contests to extend and reward the ad sales buys of our best cable TV advertisers. • Co-Host and Co-Producer of Cable Interactive Live, a live monthly TV show, which ran for 5 years! • Trained and coached customer service team on effective campaign sell-in and increased ARPU by 25%. • Won major marketing awards from SET, TVKO, HBO, Request, SHOWTIME, UFC, CTAM and Playboy.
What they like about Adelphia/Tci/United Artists Cable:
A hiring company that offers alternative approaches to pay, performance bonuses, and/or equity in the firm is very attractive to you. You're generally less interested in working for an organization offering only traditional, salary-based compensation, one with limited opportunity to acquire equity in the firm, or one that does not actively promote skill development. In addition, you are more likely to choose a company that offers a variety of internal career options, with defined career paths. You view the learning of new skills and development of your expertise as key to your career advancement. These aspects of an organization may become even more important to you as you progress in your field, and are especially critical if you change career or occupation.
Tags
marketing, sales, communications, team and consensus building, distribution and operations, customer service, creative campaigns, partnerships, MS Office suite, social media and blogging, PR, Budgeting, Research
Skills
Information about Adelphia/Tci/United Artists Cable
Company Rank: Not Available
Average length of employment : 8 years
Average salary of employees: $115,000
These are some of the questions we asked our climbers about their experiences with Adelphia/Tci/United Artists Cable:
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| Were your performance expectations clearly communicated? | 0.0 |
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| Were you recognized for meeting or exceeding expectations? | 0.0 |
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| Did you feel like your personal contribution was important? | 0.0 |
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| Was your career path clearly outlined and discussed? | 0.0 |
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| I would recommend this as a place of employment. | 0.0 | |
| I believe in the purpose of this organization. | 0.0 | |
| I would work for this organization again. | 0.0 | |
| I feel employees are fairly compensated. | 0.0 |
