Ecm Publications, Inc Work Values

Daily Duties at Ecm Publications, Inc:

Led display advertising and marketing department for an 89,500 circulation free distribution community newspaper. • Improved performance of a failing sales department by instituting accountability measures and training sales reps in 5 step solution selling consultative process, accelerating general advertising sales and increased general advertising revenue by 26% in a six-month period • Motivated and led team of 7 outside and 1 telemarketing sales representatives to achieve $3.2M annual revenue • Led the development and implementation of new tracking and reporting processes and systems improvements, optimizing efficiency and streamlining procedures • Created and implemented new lead generation programs for effective new customer acquisition • Developed and reinvigorated online sales and digital marketing program, resulting in an additional $200,000 annual revenue • Initiated and implemented entirely new marketing communications program • Negotiated a first in the country community newspaper partnership with CarSoup •Personally handled large accounts, growing both print and online sales

What they like about Ecm Publications, Inc:

A hiring company that offers alternative approaches to pay, performance bonuses, and/or equity in the firm is very attractive to you. You're generally less interested in working for an organization offering only traditional, salary-based compensation, one with limited opportunity to acquire equity in the firm, or one that does not actively promote skill development. In addition, you are more likely to choose a company that offers a variety of internal career options, with defined career paths. You view the learning of new skills and development of your expertise as key to your career advancement. These aspects of an organization may become even more important to you as you progress in your field, and are especially critical if you change career or occupation.

Tags

Marketing, Advertising, Public Relations, Business Development, Strategic Planning, Sales Management, Training, Coaching, Award Winning, Profit/Loss Responsibility, Quality Improvement, Sales Performance Improvement

Skills

P&L responsibilities, Presentation, Ecommerce Strategy and digital marketing channels optimization - SEO, SEM, email, affiliates - for high-profile accounts., Technology Solutions, Sales Support, Software Implementation, Requirements Analysis & Specification, Leadership

These are some of the questions we asked our climbers about their experiences with Ecm Publications, Inc: