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Covad Communications Work Values

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Daily Duties at Covad Communications :

• Managed Channel Partners, which generated 45% of company Sales revenue by minimizing erosion of channel customer base. Assessed channel partner relationships; established and maintained brand guidelines liaison of critical product knowledge. Stimulated sales incentive programs, distilled risks and facilitated maximum profitability. Enhanced Channel loyalty with targeted rewards by establishing milestones and guidelines for market development fund distribution; managed $5.5Million Marketing budget with 50% of customer base. • Initiated strategic planning initiatives. Structured business/marketing plans for new product/service business. Analyzed new product plans for financial feasibility (contribution margin, NPV, & IRR) through channel partners to validate and exhibit need through core-targeted segment. Facilitated regional training to account executives; provided technical pre-sales support and training for complete suite of services. Gained 15% Sales increase/penetration rate and minimized acquisition cost per customer. • Collaborated with senior personnel on merger integration efforts. Spearheaded Sales and Marketing efforts by managing several teams to conduct an industry analysis through a $300 Million acquisition. Development of effective Rules of Engagement for New Company Policy. • Developed marketing push program to minimize competitive encroachment. Designed complete concept and ideation for program development by launching 25,000(incremental (25K) program; influenced channel partners to participate through layered incentive program. Managed vendors and agencies during national rollout. Delivered presentation to executive board requesting and winning approval for additional $5Million; successfully met 30% of objective in the first 45 days by maximizing product volume, and gaining sustainable competitive advantage. • Developed Media & Copy Strategy with Young & Rubicam Advertising Agency for Regional Continuity & Sales Message to our B2C segmented Audience


What they like about Covad Communications :

The social vibrance of a hiring firm is very important to you. Your ability to make and maintain friendships there is a critical part of your decision. You would likely be dissatisfied with a workplace that is quiet, cold, or otherwise not particularly social. When you investigate a new hiring company, ask recruiters, managers, and potential co-workers about the social life and opportunities there. This is especially important when you are relocating; moving dramatically alters your social sphere both inside and outside the workplace.


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Information about Covad Communications


Company Rank: Not Available

Average length of employment : 1 year

Average salary of employees: $165,000

These are some of the questions we asked our climbers about their experiences with Covad Communications :

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Were your performance expectations clearly communicated?

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Were you recognized for meeting or exceeding expectations?

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Did you feel like your personal contribution was important?

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Was your career path clearly outlined and discussed?

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I would recommend this as a place of employment.
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I believe in the purpose of this organization.
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I would work for this organization again.
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I feel employees are fairly compensated.
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