Coca Cola Enterprises Work Values

Daily Duties at Coca Cola Enterprises:

• Managed state and local government relations for Coca-Cola system’s largest bottler. • Directed statewide campaigns to combat pending legislative bans on sale of soft drinks in schools. • Built coalitions within consumer products industry and other business interests to address obesity and recycling issues. • Served as media spokesperson for company throughout Midwestern region. • Trained senior management for media spokesperson opportunities. • Managed staff of seven employees throughout region. • Coordinated fly-ins for company staff on state and national basis, arranging congressional and state capitol legislative visits.

What they like about Coca Cola Enterprises:

You give high priority to hiring firms with prestige. Market reputation and prestige of a firm may be determined through on-line research, and conversations with individuals working in your target industry. Note that firms "in the public eye" receive a great deal more critical publicity and attention than those operating with more anonymity. So as you assess your employment opportunities, be sure to seek out the positive aspects of the firm's reputation in addition to noting negative publicity the company may have received.

Tags

campaign management, crisis communications, grassroots consulting, public relations, legislative advocacy, issue management, spokesperson, media relations, association membership management, event planning

Skills

These are some of the questions we asked our climbers about their experiences with Coca Cola Enterprises: