Gannett News Press Work Values

Daily Duties at Gannett News Press:

Reported dotted-line to publisher; directly reported to Advertising Director and Circulation Director. Responsible for leading the News Press (Fort Myers, FL-600-employee, $80MM annual-revenue) circulation sales department and consumer marketing agenda in circulation and classified advertising. • Responsibilities included management of call center (16-seat outbound circulation, 24-seat inbound/outbound classified). • Designed and implemented telemarketing/advertising department; responsible for circulation/advertising forecasting, analysis, formulation and tracking of $4MM circulation departmental budget and $16MM advertising budget. • Managed 5 direct-report supervisors and 40 indirect reports. • Exceeded a $16MM revenue quota by more than $1MM year-over-year. • Increased annual circulation volumes by more than 20% (from 74K copies sold daily to 90K), and increased classified revenues by 8.1% year-over-year. • Developed outbound retail advertising program, generating $3MM in additional annual revenue. • Created and launched “Hot Off The Press” classified product, still generating significant revenue year-over-year; highest annual revenue generation to date for product was $10MM. • Grew automotive dollar volume contracts from single contract to three (Bill Branch Chevrolet, $630,000; Galeana Chrysler, $500,000, and Galloway Ford, $550,000); combined annual contract levels overspent by $300K+ during first year. • Closed the first $1MM (volume) contract (Bill Branch Chevrolet). • Led design and development committee responsible for implementation of Telemar, an advertising database marketing program, which tracked sales rep meetings, results and next visit objectives. • Selected to lead Associated Press Institute seminar on "Creating a Successful Sales Culture". • Implemented first automated dialer in the company for outbound circulation; also first to connect the dialer system to the mainframe, eliminating need to input orders sold, reducing required payroll hours in customer service by 50% and doubling sales per hour (from .8/hour to 1.66/hour).

What they like about Gannett News Press:

A hiring company that offers alternative approaches to pay, performance bonuses, and/or equity in the firm is very attractive to you. You're generally less interested in working for an organization offering only traditional, salary-based compensation, one with limited opportunity to acquire equity in the firm, or one that does not actively promote skill development. In addition, you are more likely to choose a company that offers a variety of internal career options, with defined career paths. You view the learning of new skills and development of your expertise as key to your career advancement. These aspects of an organization may become even more important to you as you progress in your field, and are especially critical if you change career or occupation.

Tags

Call Center Director/VP, Customer Care Director/VP, Direct Marketing Director, Publisher, Newspaper Executive

Skills

P&L responsibilities, Presentation, Ecommerce Strategy and digital marketing channels optimization - SEO, SEM, email, affiliates - for high-profile accounts., Technology Solutions, Sales Support, Software Implementation, Requirements Analysis & Specification, Leadership , Creativity, Strategic Thinking, Executive Group Facillitation

These are some of the questions we asked our climbers about their experiences with Gannett News Press: