Proforma Work Values

Daily Duties at Proforma:

Manage multi-million dollar Franchise Marketing Ad Fund to develop sales tools, collateral, direct marketing, public relations and ad campaigns, product promotions, owner market planning and analysis for our 600+ owner Franchise Network. Oversee the marketing strategy for the Franchise Development and Mergers and Acquisitions Department. • Launched a holiday product promotion campaign in October, 2001 that lead to the second highest billing month and best billing quarter in Proforma history ending the year with a 11% growth in network-wide sales. • Created and managed a Platinum Marketing Care Team that focused on the top 50 network producers aiding them in market planning, brand development and staff education. This program resulted in an overall group sales increase of 18% and owner satisfaction increase of 23%. • Developed a Mergers and Acquisitions Starter Kit for the entire franchise network, which aided doubling deals in 2001 to $21 million.

What they like about Proforma:

You highly value a work environment built on a formal structure, rules, and regulations. You do not enjoy the unpredictability of shifting priorities and deadlines that upset your routine. You require and enjoy direction, input and accountability as part of your work environment. You have a strong need to participate in making key decisions and feel left out if your superiors or co-workers do not seek your input when making decisions. You thrive on providing good customer service to both internal or external customers, and doing so makes you feel good.

Tags

product management, e-marketing, SEO, SEM, User Interface, Project Management, Business Development, Strategic Marketing, Market Research, Business Planning, Budget Management, Sales Management, Computer Software, Investor Packages/Start-ups, Strategic Planning

Skills

These are some of the questions we asked our climbers about their experiences with Proforma: