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Back Yard Burgers, Inc. Work Values
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Daily Duties at Back Yard Burgers, Inc.:
BACK YARD BURGERS CORPORATION; NASHVILLE, TN, 2006-PRESENT Corporate Director of Field Marketing Direct Regional & Local Restaurant Marketing in 180-unit, Upscale, Premium, Fast-Casual Brand. * Direct Planning/Execution of Corporate LSM Program, Budget, Value-Add Media & Partner Programs. Manage Branding, Consumer Insights including Focus Groups & On-line marketing.) * Direct Local & Franchisee Marketing, co-op marketing, Local Store Marketing & LSM supplier relationships for all company/franchise stores. * Direct development/implementation of local marketing initiatives w/major employers, local/state governments, school districts, hospitals, professional/amateur teams (kindergarten to major university partnerships) Develop increases of catering sales to events of 15,000 persons * Raised incremental transactions in Year # 1 of key company restaurants by double digits; sales by high single digits (+9%) by LSM roll-out during a period of $4.00/gal gasoline, in a period when competitive restaurant brands were down by15-20%. * Directed LSM Program training, implementation and analytics for franchisee trading areas in 83 markets, with deliverables of double digit increases.
What they like about Back Yard Burgers, Inc.:
Organizations with strong, centralized leadership are particularly attractive to you. You require a work environment with leadership that aggressively seeks to expand and grow the business and does so in a visible and decisive manner. In general you prefer to work in an environment in which there is a strong link between leadership, its actions, and a strong set of company-wide values.
Tags
Skills
P&L responsibilities, Presentation, Ecommerce Strategy and digital marketing channels optimization - SEO, SEM, email, affiliates - for high-profile accounts., Technology Solutions, Sales Support, Software Implementation, Requirements Analysis & Specification, Leadership , Strategy Development, Research , Teaching, Training , Consulting: Internally and with Clients and Partners, Marketing, Communications, Advertising, News, P.R. production , Community Involvement
Information about Back Yard Burgers, Inc.
Company Rank: Not Available
Average length of employment : 18 years
Average salary of employees: $10,000
These are some of the questions we asked our climbers about their experiences with Back Yard Burgers, Inc.:
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| Were your performance expectations clearly communicated? | 0.0 |
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| Were you recognized for meeting or exceeding expectations? | 0.0 |
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| Did you feel like your personal contribution was important? | 0.0 |
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| Was your career path clearly outlined and discussed? | 0.0 |
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| I would recommend this as a place of employment. | 0.0 | |
| I believe in the purpose of this organization. | 0.0 | |
| I would work for this organization again. | 0.0 | |
| I feel employees are fairly compensated. | 0.0 |
