Abm Work Values

Daily Duties at Abm:

Developed Northeast marketing program from the ground up to meet brand and market share objectives. Transformed region from operations-based to one based on sales and marketing. Lead all marketing campaigns and tracked sales. Developed and maintained a segmented prospect/customer database. Produced internal newsletter, corporate presentations and regional collateral and managed trade shows, events and lead generation. Managed marketing team. Supervised regional RFP/RFI process. * Increased reach of audience 100% and number of media outlets 40% by developing a regional strategy and provided contacts and talking points for media interviews. * Managed advertising/ mailing campaigns. Produced and managed trade shows, events calendar, and presentations. * Created an integrated regional advertising campaign to bolster cost effectiveness, saving 30%. * Conceived and led a regional events strategy to position ABM as a comprehensive facilities-services company, reaching new markets and generating qualified leads (nearly 50% of leads resulted in qualified sales opportunities). * Motivated sales teams by transforming commissions process from profit-based bonuses to sales-based bonuses. Team members who adopted new plan increased their individual sales by as much as 75%. * Bolstered sales 25% by refocusing strategy to cross-sell divisional services.

What they like about Abm:

A hiring company that offers alternative approaches to pay, performance bonuses, and/or equity in the firm is very attractive to you. You're generally less interested in working for an organization offering only traditional, salary-based compensation, one with limited opportunity to acquire equity in the firm, or one that does not actively promote skill development. In addition, you are more likely to choose a company that offers a variety of internal career options, with defined career paths. You view the learning of new skills and development of your expertise as key to your career advancement. These aspects of an organization may become even more important to you as you progress in your field, and are especially critical if you change career or occupation.

Tags

Campaign Management, Public Relations, Market Research and Analysis, Brand Management, Messaging, Advertising, Product Positioning, Product Marketing, Marketing communications, marketing strategy, Conferences and Events, Copywriting, Web marketing, Web Content Development, Competitive Intelligence, Problem Solving, Training, Collateral Development, Sales tracking, Lead Generation, Account Management, Consultant, customer focused, customer segmentation

Skills

P&L responsibilities, Presentation, Ecommerce Strategy and digital marketing channels optimization - SEO, SEM, email, affiliates - for high-profile accounts., Technology Solutions, Sales Support, Software Implementation, Requirements Analysis & Specification, Leadership , Brand Manager, research

These are some of the questions we asked our climbers about their experiences with Abm: