Description
Qualifications July, 2012 - Present Director of Sales & Marketing - Wyndham Deerfield Beach Resort, Deerfield Beach, FL Responsible for directing sales and marketing effort for 172 room beachfront Resort with 4,600 square feet of meeting space. Direct staff of 4 including corporate group and social Catering. Implement all sales strategies for group and transient sales including on-line agencies. Work with Broward County CVB, third party planning companies, travel agents, wholesalers, and local Chamber of Commerce to promote hotel domestically and globally. Team with Global Sales on lead referrals, trade shows and sales missions. Plan and implement yearly sales and marketing plan, market research and website offers. Sell and service corporate group conferences. October, 2009 - July, 2012 Director of Sales - Wyndham Hotel, Boca Raton, FL Responsible for directing sales effort for 184 room hotel with 5K square feet of meeting space. Implement all sales strategies for group and transient sales. Work with Palm Beach County CVB, third party planning companies, travel agents, wholesalers, and local Chamber of Commerce to promote hotel domestically and globally. Team with Global Sales on lead referrals, trade shows and sales missions. Plan and implement yearly sales and marketing plan, market research and website offers. October, 2008 - June, 2009 Director of Sales & Marketing - Boca Raton Bridge Hotel, Boca Raton, FL Responsible for directing sales and marketing effort for 121 room waterfront hotel with 6K square feet of meeting space. Implement all sales and marketing plan strategies for group and transient sales with emphasis on Internet 3rd parties. Work with Palm Beach County CVB, third party planning companies, travel agents and wholesalers, and local Chamber of Commerce to promote hotel domestically and globally. Planned and implemented all ad campaigns, market research and website offers. May, 2005 - September, 2008 National Sales Manager / Director of Sales - Ocean Properties Limited National Sales Manager, Delray Beach Marriott: Duties included corporate and national association account solicitation for southeast and mid-Atlantic territories along with cross sell strategies for Ocean Properties hotels throughout Florida and the United States. Attended trade shows to showcase hotel and represent Florida properties within company. Achieved 110% of booking quota in 2006. In January, 2007 promoted within company to Director of Sales, Hollywood Beach Marriott: Responsible for directing sales effort for 229 room oceanfront hotel with 7K square feet of meeting space. Directed staff of 5 including Director of Catering. Implement and monitor sales and marketing plan strategies for group and transient sales. Work with Ft. Lauderdale CVB, third party planning companies, travel agents and wholesalers, airlines, Internet travel engines and local Chamber of Commerce to promote hotel domestically and globally. March, 2000 - May, 2005 Account Executive - Core Communications Corporation, Dulles, VA Responsible for Network Service sales for resort/hotel conference space. Duties included pre-marketing and solicitation of high speed Internet access and related networking features to corporate and association clients. Hotel accounts serviced included the Boca Raton Resort & Club, Registry Resort, Hyatt Regency Pier Sixty-Six, Hyatt Regency Miami and the Omni Colonnade Coral Gables. Richard M. Dell'Amico Resume Page 2 July, 1997 - January, 2000 National Sales Manager - Hyatt Regency Pier Sixty-Six, Ft. Lauderdale, FL Responsible for national corporate sales. Duties included corporate account solicitation for southeast and southwest territories along with vertical markets in telecommunications, financial, food, retail, and marine industries. Compiled 90 day group forecast and quarterly action plans. Achieved 132% booking quota in 1998 July, 1994 - July, 1997 Director of Conference Services - Boca Raton Resort & Club, Boca Raton, FL Responsible for overseeing conference service operations for 978 room resort. Reviewed and assigned all definite sales files. Prepared annual budgets, analyzed monthly profit and loss statements. Determined operational requirements for capital expenditures. Promoted and monitored banquet food and beverage up selling for bonus incentive. Conducted managerial performance reviews for staff of 10 Conference Service managers March, 1993 - July, 1994 Assistant Director of Conference Services - Boca Raton Resort & Club, Boca Raton, FL Responsible for handling key account programs. Trained Conference Service managers and conducted daily banquet event order review meeting. Compiled monthly forecast and annual reports for banquet food and beverage revenue budget. Assisted Sales managers with site visits. Promoted to Director of Conference Services, July 1994. October, 1988 - March, 1993 Conference Service Manager - Boca Raton Resort & Club, Boca Raton, FL Determined conference program requirements with group meeting planner including meeting set up, menu planning, audio visual, and recreation. Composed group resume and banquet event orders for departmental distribution. Coordinated outside contractors for entertainment and décor. Conducted pre and post conference meetings with client and staff. Promoted to Assistant Director, Conference Services, March 1993. April, 1987 - October, 1988 Assistant Manager - Boca Raton Resort & Club, Boca Raton, FL Responsible for front and back of house operations for 214 room Boca Beach Club, reporting to the General Manager. Greeted VIP's, conducted property tours for prospective Club Members and performed weekly guest room and Cabana inspections for Housekeeping and Engineering standards. Represented management in guest complaint situations. Submitted daily shift report to the Executive Committee. April, 1984 - April, 1987 Front Office Manager - Boca Raton Resort & Club, Boca Raton, FL Responsible for Front Office operations for 214 room Boca Beach Club. Prepared weekly occupancy forecast. Hired, trained and evaluated staff for personalized check in process. Monitored daily guest credit limit report and prepared yearly operational expense budget.
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